Allegion Channel Marketing Manager-Architect & GC in Carmel, Indiana
Creating Peace of Mind by Pioneering Safety and Security
At Allegion, we help keep the people you know and love safe and secure where they live, work and visit. With more than 30 brands, 11,000+ employees globally and products sold in 130 countries, we specialize in security around the doorway and beyond.
The Channel Marketing Manager role on the Field Marketing Team is responsible for designing, developing, and managing both Sales Activation and Channel Activation programs for the Architectural and General Contractor channels. The role will be the champion within Allegion for the designated channels and sales teams. The role will work closely with Sales, Product Management & Marketing team, and others in Field Marketing to articulate needs, opportunities, and drive the design and development of tools to increase customer and employee productivity.
This position is a key touch point between Allegion and our Channel Members, ensuring competitive differentiation and the successful adoption of Allegion’s consultative services.
Develop understanding of channel segments, decision maker personas and corresponding needs to communicate to broader internal organization, including Strategic Business Units and Business Operations
Design and creation of new materials and tools to foster growth of Allegion Architectural Services, including playbooks, collateral, competitive positioning, training materials, sales enablement materials, business support and digital solutions.
Manage program elements, communication and processes with Allegion Sales and Channel Partners to support strategic initiatives.
Proactivity work with sales leaders to identify resource gaps, develop strategies and implement improvement solutions
Understand and leverage business, channel and market dynamics that drive Allegion services selection and growth opportunities
Be the voice of the go-to-market needs of the respective channel within the organization and external parties as needed.
Work with team in executing marketing plan to support services positioning and business initiatives.
Identify growth opportunities through coordinating Voice of the Customer studies, market analysis; customer needs assessments and competitive analysis. Develop insights through these efforts that feed into our services & business strategy development, including digital solutions.
Support development of strategic plans for current year and 3-year plan for target channels Knowledge/Experience Required:
5+ years of marketing and/or program management experience
Strong marketing competencies, including business and market analysis
Demonstrated expertise in value proposition creation
Collaboration skills and demonstrated ability to work effectively across functions (IT, product, sales, etc.)
Excellent personal leadership and change management skills
Excellent ability to represent the Company externally and build alliances
Excellent business acumen
Understanding of architectural services and general construction business models preferred
Strong attention to details and strong project management skills
Ability to multi-task in a fast-paced environment
Strong written and oral communications skills
Results-oriented with proven execution skills
Bachelor’s degree or equivalent experience
We Celebrate Who We Are!
Allegion is committed to building and maintaining a diverse and inclusive workplace. Together, we embrace all differences and similarities among colleagues, as well as the differences and similarities within the relationships that we foster with customers, suppliers and the communities where we live and work. Whatever your background, experience, race, color, national origin, religion, age, gender, gender identity, disability status, sexual orientation, protected veteran status, or any other characteristic protected by law, we will make sure that you have every opportunity to impress us in your application and the opportunity to give your best at work, not because we’re required to, but because it’s the right thing to do. We are also committed to providing accommodations for persons with disabilities. If for any reason you cannot apply through our career site and require an accommodation or assistance, please contact our Talent Acquisition Team at mailto:mailto%3ASpecialAssistanceTalentAcquisition@Allegion.com . at mailto:mailto%3ASpecialAssistanceTalentAcquisition@Allegion.com
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REGISTERED IN IRELAND WITH LIMITED LIABILITY REGISTERED NUMBER 527370
Allegion is an equal opportunity and affirmative action employer at https://www.allegion.com/corp/en/careers/equal-opportunity.html
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and finding new answers
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