Indiana Stem Jobs

Paid Media Specialist

Do you love working with data to solve problems and make things better? What about being able to analyze data and learn valuable digital marketing skills?

Are you detail-oriented and curious?

Do you want to join a team of experienced marketing professionals eager to share what they know and generous with their knowledge?

Do you want to join a team where you can make a difference?

If you answered ?yes? to these questions, this may be the role you?ve been looking for.

Our Paid Media Specialists here at Found Search Marketing are responsible for the daily overall management and success of our clients? paid media campaigns. This can include paid search, paid social, and display among other things.

In this role, your day will consist of conducting keyword research, analyzing campaign and account performance data, creating reports, and conducting needed campaign optimizations among other things.

You may have occasional interactions with a client or vendor through email, phone calls, or in-person meetings so your excellent written, verbal, and presentation communication skills will be beneficial.

Here?s a detailed list of other Responsibilities and Routine Activities you can expect in this role:

• Conduct keyword & audience research

• Digital media budget forecasting

• Write and implement paid search and paid social ad copy

• Set up paid search campaigns in Google Ads and Microsoft

• Manage and maintain digital media spend, budgets and pacing for multiple clients

• Complete optimizations in a proactive manner to ensure each campaign meets or exceeds the desired KPIs and specific goals

• Develop campaign strategy and road-mapping based on client-specific goals

• Extract campaign data, generate client reports, interpret and analyze results

• Execute Facebook, display, remarketing, and other social campaigns

• Maintain PPC and online marketing knowledge through constant self-education

• Create a feedback and communication loop with account strategists, managers, and directors to ensure their client?s campaigns are performing as or better than expected

• Understand the overall client media plans and how FSM campaigns can affect the overall business performance

• QA campaign settings, targeting, landing pages, ads, and more

• Bring potential opportunities of growth to account managers and directors

Here are the Required Skills and Experience needed to be successful in this role:

• BA/BS in Business, Marketing, Statistics, Informatics and/or other related degrees

• Working knowledge of Microsoft Excel and other Microsoft products

• Strong analytical skills

• Ability to problem solve

• Excellent written and verbal communication skills

• Excellent time-management and organizational skills

• Ability to quickly learn new technology platforms

• Self-motivated and ability to multi-task

• Demonstrated drive for superior service, internally and externally

• Ability to work independently as well as part of a team

• Strong attention to detail

• Inquisitive nature and desire to always find ways to improve

• Ability to handle difficult situations in a positive and professional manner

• Google Ads Professional Certification is preferred

Not only will you learn, grow, and have fun as part of our team, but you also will receive the following benefits and perks as a full-time member of the team:

• 401k with company match

• Paid premiums on Medical, Dental, Vision benefits (with a monthly employee contribution)

• Excellent holiday schedule and unlimited vacation

• Fully stocked kitchen and coffee bar at work

• Fun and fast-paced work atmosphere

Found Search + Marketing is an equal opportunity employer.

*This position is for our Indianapolis HQ location. All applicants must be local to Indianapolis or willing to relocate.