EY Digital Analytics Optimization Specialist - Tech Consulting Senior in Indianapolis, Indiana
Digital Analytics Optimization Specialist - Tech Consulting Senior
Requisition # UNI00GJK
Post Date Nov 06, 2020
EY delivers unparalleled service in digital analytics, built on a blend of custom-developed methods related to customer analytics, data visualization, and optimization. We leverage technology, best practices and a high degree of business acumen that has been compiled over years of experience to ensure the highest level of execution and satisfaction for our clients. At EY, our methods are not tied to any specific platforms but rather developed by analyzing business needs and making sure that the solutions delivered meet all client goals.
You will help our clients navigate the complex world of modern digital analytics. We’ll look to you to provide our clients with a unique business perspective on how digital analytics can transform and improve their entire organization – starting with key business issues they face. This is a high growth, high visibility area with plenty of opportunities to enhance your skillset and build your career.
Your key responsibilities
As a senior optimization consultant, you have a great opportunity to help clients turn business insights into action. You will leverage your skills and experience to help and guide clients to maximize their digital potential and turn data into gold. You will be responsible for assessing, designing, and operating state of the art CRO programs for our clients to drive their digital transformation.
More specifically, you will:
Developtesting, optimization, and personalization strategy
Designand develop tests with clear hypotheses and experience mockups
Managetest ideation and backlog
Adviseclients regarding team structure and process implementation
Analyzetest results based on statistical methods and combine with explanatory insightsand recommendations
Influencekey stakeholders to action based on the test findings
Skills and attributes for success
Strongcommunication skills to present ideas and persuade stakeholders to action
Detailoriented, high business acumen, curious and with analytical mindset
Skilledat turning hypotheses into effective test designs
Consistenttrack record of delivering high quality client services
Demonstratesin-depth technical capabilities and professional knowledge in the CRO domain
Demonstratesability to assimilate new knowledge
Remainscurrent on new developments in digital analytics capabilities and industryknowledge
Collectsbusiness requirements and asks probing questions in order to fully understandbusiness needs and how they relate to key performance measurements
Comfortablemonitoring progress, managing risk and ensuring key stakeholders are keptinformed about progress and expected outcomes
Developingrelationships with team members across all EY practices to serve client needs
To qualify for the role you must have
BA/BSdegree in mathematics, information systems, statistics, marketing, business orrelated disciplines
3+years of hands-on experience executing split tests and multivariate tests usingpopular tools such as Adobe Target, Optimizely, and Google Optimize
3+years of experience analyzing large online and offline datasets
Workingknowledge of statistical calculation of confidence intervals and significance
Demonstratedanalytical and logical problem-solving skills
Experiencemanaging projects and facilitating efficient team execution
Strongability to listen and understand the question and develop and deliver clearinsights
Avalid driver’s license in the US; willingness and ability to travel to meetclient needs
Ideally, you’ll also have
Currentcertification in a popular testing tool such as Adobe Target, Optimizely, andGoogle Optimize
Generalknowledge of tagging implementation and data collection in order to workeffectively with production teams
Workingknowledge of web and mobile app development architecture for frontendmanipulation
Workingknowledge of relational database and SQL
Skillsin data visualization using Tableau, Power BI or related tools
Experiencewith UX design and applied human psychology
What we look for
We’re interested in passionate leaders with strong vision and a desire to stay on top of trends in the Digital Analytics Data industry. If you have a genuine passion for helping businesses achieve the full potential of their data, this role is for you.
What working at EY offers
We offer a competitive compensation package where you’ll be rewarded based on your performance and recognized for the value you bring to our business. In addition, our Total Rewards package includes medical and dental coverage, both pension and 401(k) plans, a minimum of 18 days of vacation plus twelve observed holidays and ten personal care days, and a range of programs and benefits designed to support your physical, financial and social well-being. Plus, we offer:
The opportunity to manage a portfolio of talent within a designatedservice line
A collaborative environment where everyone works together to create abetter working world
Excellent training and development prospects, both through establishedprograms and on-the-job training
An excellent team of senior colleagues, dedicated to managing andvarying your workload
As a global leader in assurance, tax, transaction and advisory services, we hire and develop the most passionate people in their field to help build a better working world. This starts with a culture that believes in giving you the training, opportunities and creative freedom to make things better. So that whenever you join, however long you stay, the exceptional EY experience lasts a lifetime.
Join us in building a better workingworld. Apply today.
EY provides equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, national origin, protected veteran status, disability status, or any other legally protected basis, in accordance with applicable law.
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