Salesforce.com, Inc Sr. Manager/Manager, Product Marketing - Salesforce Anywhere in Indianapolis, Indiana
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Salesforce Anywhere is looking for a highly-motivated Sr. Manager/Manager, Product Marketing to join our team. As part of Salesforce's #1 Customer Success Platform, Salesforce Anywhere is on a mission to change the way teams work together to drive customer success.
We are looking for a talented, hardworking, high-integrity Product Marketing Manager to create and tell inspirational stories with cutting edge demonstrations to people around the world. We develop product messaging and positioning, product launches, events, and sales enablement. We measure our success by our ability to develop creative and innovative marketing strategies and our ability to gain C-level, sales executives, and key buyers' mindshare.
We’re building a special team of marketers that strive to make Salesforce Anywhere an exciting, world-class technology brand with a personality. We have a fantastic product that is helping thousands of teams, in many of today's best global companies, to work and sell better, together.
The Salesforce Anywhere Product Marketing team is looking for a product marketer who is dynamic, creative, energized by challenges, loves learning, and has great interpersonal skills to help differentiate and grow our business. This is a highly collaborative role that works closely with many other functions; including the broader Salesforce Anywhere Marketing team, Sales team, and Product team.
In this role, the right candidate will influence Salesforce Anywhere's product positioning & messaging, solutions development, product launches, and content creation to support our go-to-market strategy. They will partner with cross-functional teams to deliver unique campaign content, research and develop compelling messaging for persona solutions, and lead launches that highlight the value of Salesforce Anywhere to the market and our customers.
Ultimately, the successful candidate will partner with, and support, the Salesforce Anywhere Marketing team and cross-functional teams to deliver world-class marketing.
Develop high-impact go-to-market plans to drive customer acquisition and user adoption in partnership with sales and customer success teams
Own and drive key product marketing initiatives and ensure content (e. g. case studies, sales enablement materials, product videos, web copy, competitive differentiation, white papers) communicates the unique capabilities of our platform
Develop positioning, presentations, and other key assets for internal and external audiences
Collaborate with segment marketing to develop external campaign plans to carry product messages to market (e.g., webinars, online branding campaigns, videos)
Work with segment marketing to evaluate effectiveness of campaign messages and tactics
Evangelize/present the power of our Salesforce Anywhere initiatives within Salesforce (virtual) events
Work with a cross-functional marketing team to accomplish annual goals and objectives
Partner with product teams and corporate marketing teams on the release strategy and execution across clouds including: launch themes, events, videos, internal (readiness) and external communications.
5+ years experience in product marketing in a high tech company with a sales organization
Strong communication, powerpoint, and writing skills
Effective interpersonal and problem-solving skills
Stellar public speaking skills and ability to develop customer-facing presentations
Proven creative thinker that independently generates and executes on innovative marketing ideas
Established ability to successfully drive projects with minimal guidance
Organizational skills to manage competing projects with tight deadlines effectively
Proven track record in crafting compelling positioning and thought leadership content
Exceptional team player with proven ability to lead through influence
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