Anthem, Inc Adobe Solutions Engineer Advisor Sr - Richmond, VA - PS14710 in South Bend, Indiana
Adobe Solutions Engineer Advisor Sr - Richmond, VA - PS14710
Location: Richmond, Virginia, United States
Field: Information Technology
Requisition #: PS14710
Post Date: Nov 19, 2018
Your Talent. Our Vision. At Anthem, Inc., it’s a powerful combination, and the foundation upon which we’re creating greater access to care for our members, greater value for our customers, and greater health for our communities. Join us and together we will drive the future of health care .
This is an exceptional opportunity to do innovative work that means more to you and those we serve at one of America's leading health benefits companies and a Fortune Top 50 Company.
Solutions Engineer Advisor Sr (Adobe)
Location: Richmond, VA
The Adobe Solution Engineer Advisor Sr will play a vital role in the architecture design, configuration, testing and deployment of Adobe solutions, including Audience Manager, Campaign, Analytics, Target and Experience Manager. You will work closely with marketing departments, IT, developers, system administrators, and end users to build state-of-the-art implementations for large customers.
Primary duties may include, but are not limited to:
Maintains active relationships with customers to determine business requirements, leads requirements gathering meetings and reviews designs with the business. This includes working with marketing stakeholders to leverage personas, customer journeys, and data strategies to develop and implement marketing automation programs. Collaborates with clients to understand the current system and new business requirements. Serves as an advisor and problem solver to clients and partners to assist them in optimizing their use of the campaign product suite to successfully define, build and run these applications on behalf of the client. Reviews technical specification and ensure completeness in support of campaigns
Builds, executes, and delivers accurate audience data for assigned campaigns using marketing automation. Administers the Adobe Campaign platform, including creating new users, monitoring database loads, and researching delivery issues. Drafts specifications for the configuration of Adobe Campaign and its components, as well as later implementation of the solution. Applies standard campaign methodology and best practices. Work closely with fellow team members and key business stakeholders to ensure the successful delivery of strategic campaigns. Adheres to and enrich processes that ensure quality and compliance across all system Effectively resolve challenges through proven technical, analytical and problem solving skills.
Updates operating recurring campaigns in an agile environment using feature branches and package migration. Manages business rule application in Adobe Campaign through typology rules and database schema updates.
Owns the change request process and coordinates with other teams as necessary. Develops and owns list of final enhancements. Develops and defines application scope and objectives and supervises the preparation of technical and/or functional specifications from with programs will be written. Performs technical design reviews and code reviews. Ensures unit test is completed and meets the test plan requirements, system testing is completed and system is implemented according to plan. Responsible for delivery of application technology solutions and data information planning effort. Coordinates and manages on-call support and owns the system monitoring process. Owns the technical development environment and works on the Enterprise team. Leads multiple or large projects and facilitates large group JAD sessions for requirements, modeling in several disciplines. Leads vendor evaluation and analysis.
Requires an BA/BS degree in related field or technical institute training; 7 or more years related experience; multi platform experience, and expert level experience with business and technical applications; or any combination of education and experience, which would provide an equivalent background. Incumbent should also have the ability to mentor others, and provide troubleshooting support..
2+ years of hands on experience in Adobe Campaign platform (Platform + Architecture) and 5+ years leading digital teams in mobile, content, ecommerce marketing, UX, personalization, optimization
Integration experience with Adobe Analytics and Salesfoce.com CRM,
Experience in campaign configuration, customer data model and recipient schema.
Strong Oracle and SQL Server Database skill.
Superior problem solving, organizational, decision-making, written, oral and interpersonal skills. Strong technical expertise Adobe Campaign, Adobe Analytics and Adobe Test & Target products Good knowledge of established digital marketing solutions, and of the corresponding architecture – including knowledge of how these are embedded within a client’s landscape (e.g. tag management, DMP, Agency, etc.) Preferred
5+ years experience with multiple Adobe products including Audience Manager, Campaign, Analytics, Target and Experience Manager
Experience in Integration platform (Informatica) is a huge plus, Experience working with geographically disperate project teams. Experience implementing web content management systems in a large corporate environment.
Experience with object-oriented design and design patterns, Estimation abilities in scoping work in a highly complex environment. Supporting pre-sales and marketing. Exposure to open-source technologies
Experience building, deploying and supporting Internet-facing applications
The ability to plan and implement campaigns and marketing programs (journeys) across the digital channels (search, e-mail, content marketing, marketing automation, social media, and personalization), Strong functional proficiency in campaign orchestration and marketing automation using Adobe Campaign Preferred Education and Certifications
Master’s degree in Computer Science or related field.
Architect Certifications in Adobe Marketing Cloud. Anthem, Inc. is ranked as one of America’s Most Admired Companies among health insurers by Fortune magazine and is a 2018 DiversityInc magazine Top 50 Company for Diversity. To learn more about our company and apply, please visit us at careers.antheminc.com. An Equal Opportunity Employer/Disability/Veteran.